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Mind Maps

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   Why Mind Map?   Allows for the development of ideas.   can begin to explore which ideas are most fruitful - open up constructive possibilities.  can begin to explore various ways of developing ideas.  can identify ways that ideas might connect and combine. 
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Mood boards

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 Mood board -  powerpoint isn't working so had to do it here.  why make a mood board? allows team and client to explore and make judgment about overall aesthetic good judgements at this phase can help the product to appeal to its target audience and to connect to, or stand out from, competitor products. 
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Finances

Revenue:  A term used within business to refer to the income (money coming into the business). Profit:  A term used within business to refer to the money made after costs have been paid for.  All money that exceeds the costs.  Revenue Stream:   Ways in which the company is making money . Revenue streams:   Sponsorship  – Money is paid by other organisations in order for their own brand to be associated with final media production.  This can involve the placement of brand name or logo on the final product, such as telling the viewer who a programme is sponsored by. Sponsors may also receive other benefits in return for their support (e.g. free access to or copies of the product). Crowdfunding  –   The product or idea is promoted via social media networks (such as Kickstarter).  It is then funded by public contributions. Contributors my be offered some benefit for their contributions (such as early access or e...
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